New Nut Gift Items Expands Nut Gift Baskets & Gift Boxes in Holiday Preparations

With the holiday season fast approaching,, an online retailer of bulk nuts and gourmet foods, has expanded its line of nut gift baskets, gift towers, and gift boxes in preparation for the holiday shopping rush. This announcement comes at a time when many online retailers are preparing for a busy but scaled back holiday season.

(Cambridge, MA) - Although 2011 has seen a lot of economic ups and downs, one thing is for certain: there's bound to be a lot of activity during the holiday season.  Online and brick and mortar retailers alike are preparing for a boost in business in coming months as research agencies release their projections and trend forecasts for the 2011 holiday shopping season.

According to the NRF 2011 Holiday Consumer Intentions and Actions Survey, the largest portion of a consumer's holiday budget will go toward gifts for family members, with the average person projected to spend approximately $403.26 on kids, parents, and other family members. However, friends, co-workers, and even pets have been projected to still a sizable portion of one's holiday shopping budget.

The SymphonyIRI Group also reports in Holiday Shopping 2011 that 71 percent of consumers earning less than $100,000 per year are planning to trim back spending this holiday season.  Additionally, 73 percent will begin shopping before December 1.

Recognizing this projected shopping data, has expanded its popular line of nut gift baskets, nut gift boxes, and nut gift towers. Shoppers looking to start holiday preparations immediately can take advantage of the online nut retailer's pricing and holiday specials, which have been rolling out since October.

In line with budget projections, is offering a wide selection of nut gift products at price points affordable to any customer. Gift baskets, gift towers, and gift boxes are available in options ranging in price from under $35 to over $100. feels that these price points and variety make the online nut retailer an ideal place to begin holiday shopping for friends, family members, and co-workers during the holiday season.  To also make the holiday shopping experience easier for customers, has built in a Gift Finder into its online store where customers can shop based on specific criteria, including price. also offers gift tins, gift jars, gift buckets, and bulk nut canisters ideal for all gift giving occasions. Custom nut gift baskets and gift boxes are also available through for customers who wish to customize their holiday shopping experience with gifts designed to their preferences and budget.


Since 1929, the Superior Nut Company has provided friends, family members, and companies with great holiday gifts made up of roasted nuts, dried fruits, and candies crafted the old fashioned way. Superior Nut Company's online store,, is a great place to begin shopping for the holiday season, with an expanded selection of nut gift baskets, boxes, and towers. For more information about Superior Nut Company or any of its holiday gift offerings, visit or call 800-295-4093.


Publication Date 10/2011
Contact: Hicham Chraibi
617 876-3808